CIMaR 2017 FLORENCE
About the Cimar
CIMaR – Consortium for International Marketing Research - has served as an informal and effective networking community for international marketing scholars for 26 years now. CIMaR is an informal, global network of scholars who share research and professional development interests in international marketing.
For more information about the origins, mission and annual meeting of CIMAR – Consortium for International Marketing Research please visit the CIMaR website